Wednesday, April 24, 2019
The International Business Entry Strategy, Aussie Fresh in Vietnam Essay
The International Business Entry Strategy, Aussie Fresh in Vietnam - canvas ExampleIn addition, Vietnam is in a transformation process as the sphere is moving prodigal towards implementation of capitalist principles against its traditional planned economy. In fact, the country now also exports its Vegetables and Fruits products to over 50 nations worldwide because of its free market mechanism. Nevertheless, the domestic fruits/vegetables demand is not completely met from domestic agricultural evoke hence, these products are also imported in Vietnam (Vietnomics Update, 2009) & (CIA Fact withstand V, 2009).It is, therefore, recommended to Aussie Trade to commence operations in Vietnamese market through proper branding and packaging of agri-products. The company should adopt Joint stake strategy because the currency risk is relatively high, mainly attributable to current account deficit of Vietnam. The imports, therefore, fabricate expensive that may negatively impact the growth of Aussie Trade if forms its own subsidiary in Vietnam. It is practicable to minimize such risks by partnering with locals (who have knowledge in this sector) and establishing distribution networks for sales of Fruits and Vegetables (CIA Fact Book V, 2009).The world today is viewed as a global village because recent technological developments have helped simplification communication barriers and borders among nations worldwide. The creation of information/communication networks and transportation routes has significantly contributed to increase trade volume and channel activities. Not only developed countries like USA, France, UK Germany, Japan, etc are beneficiaries of these advancements but also the developing nations have fall in international arena as they have to focus on international integration, economic prosperity and sustainable development. Australia is viewed as a small, yet rich economy because of high purchasing power. Its per capita income was estimated to be $39 ,000 in 2009 andthe country was ranked 21st in the list of high-income nations.
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